Experts will guide self-published authors to success
in all-day Master Class in Indie Publishing
Authors will learn how to publish their book, build an audience and make money at a one-day Master Class in Indie Publishing, 9 a.m.-4:45 p.m. May 20, at Franklin T. DeGroodt Public Library in Palm Bay, Florida. Bestselling indie-published authors and experts will give practical information on every aspect of self-publishing, from editing and publication to branding and marketing.
Independent or self-publishing continues to grow. Indie authors earned more than $595 million in ebook sales, $225 million in print book sales and $46 million in audiobook sales last year, according to Author Earnings. Tap into this healthy market for indie-published books by learning how to:
- Understand the market and how today’s indie publishing differs from vanity presses
- Create a one-year plan that will map out a path to earning real money from your books
- Build a team to help you produce a well-edited book with a professional, marketable cover
- Produce and upload your book in print and ebook formats to online outlets
- Launch your brand and create a marketing plan to sell your books
Presenters include New York Times, USA Today and Amazon bestsellers: Amy Atwell, JoMarie DeGioia, Leigh Duncan, Maria Geraci, Kristen Painter and Roxanne St. Claire. (See below for detailed biographies and schedule.) The workshop is sponsored by the SpacecoasT Authors of Romance (STAR), a chapter of Romance Writers of America.
Space is limited. Registration is required. The fee for the all-day master class, a morning snack and lunch is $40 ($25 for STAR members).
Event: Master Class in Indie Publishing
What: Experts and bestselling authors explain all aspects of self-publishing, from editing, formatting, design and professional publishing to developing a winning plan to launch your brand and sell books.
When: 9 a.m.-4:45 p.m. Saturday, May 20
Where: Franklin DeGroodt Public Library, 6475 Minton Road, Palm Bay, Florida
Admission: $40, including box lunch ($25 for STAR members)
Register online: authorsofromance.com/masterclass
Master Class in Indie Publishing: Presenter Biographies
Amy Atwell has been helping authors in various ways since she founded WritingGIAM in 2004. In 2011, she received the RWA Service Award for the scope of her volunteer activities. She honed her skills of developing and implementing action plans as a theater production manager, then went on to 15 years of retail management, where she specialized in organization and problem-solving. A 2008 Golden Heart finalist, Amy’s 2010 debut release “Lying Eyes” is a contemporary caper that blends mystery and suspense with love and laughter. She self-published “Ambersley” in 2011, which hit the Top 100 Books and #1 in historical romance on both Kindle and Nook and has since sold 100,000+ copies. Her current “day job” is running Author E.M.S., a book formatting and uploading services company that works with 350+ authors.
JoMarie DeGioia is a bestselling author of historical and contemporary romance. She’s known Mickey Mouse from the “inside” and has been a copy editor for her tiny town’s newspaper and a bookseller. A hybrid author, she also writes young adult fantasy/adventure stories and paranormal romance. She gets lost in DIY projects around the house and works out plot ideas during long runs. She divides her time between Central Florida and New England.
Leigh Duncan is the award-winning author of more than two dozen novels, novellas and short stories. Her first full-length book, “The Officer’s Girl,” was released by Harlequin American Romance in 2010. Leigh went on to write seven more books for Harlequin, including the highly acclaimed Glades County Cowboys series, before she began writing the more complex, heart-warming and emotional stories that have resonated with her readers. An Amazon bestselling author and a National Readers’ Choice Award winner, Leigh lives on Central Florida's East Coast, where she writes women’s fiction and contemporary romance with a dash of Southern sass.
Maria Geraci was born in Havana, Cuba, and raised on Florida’s Space Coast. Her love of books started with the classic “Little Women.” She writes contemporary romance and women’s fiction with a happy ending. The Portland Book Review called her novel “The Boyfriend of the Month Club” “immensely sexy, immensely satisfying and humorous.” Her fourth novel, “A Girl Like You,” was nominated for Romance Writers of America’s prestigious RITA award. Her current addictions include watching the STARZ adaption of “Outlander” to drool over Sam Heughan, hitting the beach on the weekends, and searching for the perfect Key lime pie recipe (but not the kind they served on “Dexter”).
USA Today bestselling author Kristen Painter is a little obsessed with cats, books, chocolate, and shoes. It’s a healthy mix. She loves to entertain her readers with interesting twists and unforgettable characters. She currently writes the best-selling paranormal romance series, Nocturne Falls, and the cozy mystery spin-off series, Jayne Frost. The former college English teacher can often be found all over social media where she loves to interact with readers. She is also the co-founder of the award-winning writers’ site RomanceDivas.com. Kristen lives in Florida with her retired Air Force husband and a horde of feline dependents. She is represented by the Knight Agency.
Roxanne St. Claire
Roxanne St. Claire is a New York Times and USA Today bestselling author of more than forty novels of suspense and romance, including the popular Barefoot Bay series, plus multiple standalone books. In addition to being an eight-time nominee and one-time winner of the RITA Award, Roxanne has won the National Readers’ Choice Award for best romantic suspense four times, as well as the Daphne du Maurier Award, the HOLT Medallion, the Maggie, Booksellers Best, Book Buyers Best, the Award of Excellence, and many others. Her books have been translated into dozens of languages and are routinely included as a Doubleday/Rhapsody Book Club Selection of the Month. Roxanne lives in Florida with her husband and two mostly adorable dogs and still tries to run the lives of her college-age daughter and 20-something son.
Master Class in Indie Publishing: Syllabus
9-9:30 a.m. Welcome and networking; coffee and donuts
9:30-10 a.m. A Comprehensive Overview of Self Publishing in Today’s Market
A summary of the history of modern self-publishing; how self-publishing today is different from publishing through a vanity press; defining the terms used in self-publishing — traditional, indie and hybrid authors
10 a.m.-noon Developing a One-Year Strategy for Self-Publishing Success
(Roxanne St. Claire* & Kristen Painter*)
From beginner to mid-list to mad money, this two-hour workshop will teach you how to develop a strategic plan for success in self-publishing.
Noon-1 p.m. Lunch (provided)
1-1:45 p.m. Building A Support Team
Editing encompasses far more than proofing. In this hour-long segment, we’ll discuss the ins and outs of finding the right person to provide content, copy and line edits for your manuscript and the vital role a professional cover designer plays on your team.
1:45-2 p.m. Break
2-3 p.m. The Nuts and Bolts of Distributing Your Book
(Amy Atwell, Author E.M.S.)
Turning your raw manuscript into a finished product. This one-hour session will cover uploading your book to Amazon, Barnes & Noble, Kobo and iBooks.
3-4 p.m. Launching Your Brand
Guidelines for the final step in achieving self-publishing success — building your brand and developing a marketing plan for launching your series.
4-4:45 p.m. Wrap-up, discussion and questions